The Coming Death of the Broadcast TV Model
I watch the way my daughter consumes video, and I realize that the broadcast model is on its last legs. I'm sure there are people in her age group (high school) who watch a fair amount of TV, but here's what I see:
- Lots of iTunes usage
- Interest in Streaming (we just got Netflix)
- Virtually no "channel surfing" or regular watching. What watching there is, is via the DVR
The broadcast model is being shaken up now. Over the next decade, I think it's going to shrink dramatically, to be replaced by more of an on-demand model. No one under twenty really expects to have to wait for anything they want to see. Heck, I've gotten to that point myself...
