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The Coming Death of the Broadcast TV Model

January 11, 2010 6:46:34.713

I watch the way my daughter consumes video, and I realize that the broadcast model is on its last legs. I'm sure there are people in her age group (high school) who watch a fair amount of TV, but here's what I see:

  • Lots of iTunes usage
  • Interest in Streaming (we just got Netflix)
  • Virtually no "channel surfing" or regular watching. What watching there is, is via the DVR

The broadcast model is being shaken up now. Over the next decade, I think it's going to shrink dramatically, to be replaced by more of an on-demand model. No one under twenty really expects to have to wait for anything they want to see. Heck, I've gotten to that point myself...

posted by James Robertson

Comments

Re: The Coming Death of the Broadcast TV Model

[Rob Fahrni] January 11, 2010 10:34:32.800

I couldn't agree more, and NetFlix has put itself in a leadership position. It'll be very interesting to see how Apple responds, especially with all the "slate" device rumors floating around. It could be part of their home entertainment plot to conquer the world. Will they stun the world and incorporate 3G, at no cost, and temp you with movies on demand? It could happen.

It's only a matter of time before Blockbuster Video goes away, network TV is horrible and is getting it butt handed to it by cable TV.

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