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PR

Awkward

September 18, 2010 9:19:47.895

It's awkward when the CEO has no clue what's going on in a company. Consider Yahoo's Carol Bartz, talking about Apple's iAd platform:

“That’s going to fall apart for them,” she said to Reuters, apparently referring to reports that the perfection-obsessed tech giant would involve itself in the creative part of ads on its service. “Advertisers are not going to have that type of control over them. Apple wants total control over those ads.”

Why, it's so terrible that Yahoo has been buying ads on the service. Oops. I expect the Yahoo PR flacks to have a few extra bottles of wine on hand this weekend :)

posted by James Robertson

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