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July 12, 2010 20:15:08.831

Apple is busy giving itself a larger PR problem in addition to the Consumer Reports story - they're deleting forum threads that link to it:

It's hard to imagine what Apple hopes to gain by doing this. Instead of having one negative news story, now we have two: not only did Consumer Reports come out and say they don't recommend the iPhone 4, but now Apple seems to be trying to prevent people from talking about it on their support board.

Like tuaw, I wouldn't be writing about this (and jacking up search results for the topic by a small amount) if Apple had just ignored the story, or - better yet - confessed that there was, in fact, a problem. Instead, they've created a mountain where formerly there was a molehill.

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posted by James Robertson

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