This report about TV/internet video use doesn't surprise me:

Nearly half (46 percent) of 18- to 25-year-olds spend as much time using online video services as they do watching TV, says RealNetworks. Research by online video software firm revealed that just under a third (32 percent) say the PC is their preferred platform for watching TV and video.

That tracks pretty well with what I see here - my daughter spends far more time with the net and video games (Xbox and Wii) than she does with TV. For that matter, so do I. I'm not entirely sure what changed, but over the last few years I've found TV to be less and less interesting. The only shows I really cared to watch on a regular basis this last few months have been Lost (now ended), Stargate: Universe, Dr. Who, and Fringe. There are other things my wife likes that I tolerate, but I don't much care about. My daughter is even further down that path; the only show I've seen her have real interest in lately is Dr. Who.

This will have a rather large impact on the standard TV/advertising model as the next decade unfolds.

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